Entrepreneur Herbalist Path Package

Entrepreneur Herbalist Path Package

From: $299.17 $275.00 / month

Do you dream of making a living with a product- or service-based herbal business? If that’s your wish, then chances are that one of the things standing in your way is a lack of clear, helpful information.

It’s intimidating to detangle the rules and regulations surrounding an herbal business (we know, we’ve been there!), not to mention trying to figure out all the nitty-gritty details yourself, like sourcing ingredients, manufacturing, labeling and branding, marketing, sales, shipping, insurance, accounting, and more. We remember what it was like to be in your shoes, and we’ve created the course we wish we had back in our early days!

This robust Entrepreneur Herbalist Path Package is best-suited for beginning to intermediate herbalists who want to build their herbal knowledge on a wide variety of topics, explore and develop their particular areas of interest, and learn how to start a successful herbal business. We’ve bundled together our Introductory Herbal Course, Intermediate Herbal Course, and Business Herbal Course as a special savings opportunity for the enthusiastic budding herbalist with their heart set on launching their dream herbal business. All of our courses are self-paced and come with Lifetime Access*, allowing you to study whenever is most convenient for your schedule. 

Further your herbal calling with the ambitious Entrepreneur Herbalist Path Package!

Valued at $1,795.00!


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Do you dream of whipping up herbal recipes to share with your community, from tinctures and salves to lotions, soaps, teas, and more? Or perhaps you’ve always wanted to open an herb shop, be an herb farmer, start an herbal apprenticeship program, or become an herbal writer. 

Herbalism is more than a hobby for you, it’s a calling. 

Perhaps your recipes, botanical products, and herbal wisdom are already a hit with your friends and family, and you know the rest of the world would love them too, if only they knew about them! Or maybe you’re brand new to herbalism, but your instincts tell you that herbalism is your path. You’re enchanted by the plants and what they have to offer, and you feel deeply pulled to start sharing that beauty with the world.

Regardless of where you are on your herbal journey, students in our Entrepreneur Herbalist Path Package are ready to put in the work. They’re ambitious, driven, and inspired, and they know that with time, practice, and the right guidance they will succeed. Does this sound like you?

If so, then the Entrepreneur Herbalist Path Package offers the in-depth information and resources you need to start making your herbal business dreams a reality. This robust package will save you days (if not weeks and months!) of piecing together information from dozens of different regulatory and small business websites. Different from any other online business course, this herb-focused training path includes foundational training in herbalism, core entrepreneurial topics as well as FDA compliance considerations and best manufacturing practices that are specific to the herbal products industry, and inspiring examples and helpful tips straight from the mouths of thriving herbal business owners.

Sign up for the discounted Entrepreneur Herbalist Path Package using our pay-in-full option or choosing our 6-month payment plan!

Making Preparations for herbal business Herbal Academy


Ready to get started in the wild and wonderful world of herbalism? Build a strong foundation and learn the basics of herbalism with our classic beginner’s herbalism class, the Introductory Herbal Course. This beloved online course for beginning herbalists features 34 content-rich written lessons supplemented with nearly 80 recipes along with quizzes, handouts, charts, beautiful illustrations and photographs, professional videos, an exclusive students-only community, access to herbal teachers, and all the other amenities of a modern online classroom. 

Entrepreneur Herbalist Path - learn how to making herbal infused oils in the Introductory Herbal Course


  • Introduction to the herbal approach and world healing traditions
  • Sourcing and storing high-quality herbs
  • Step-by-step instructions for making teas, tinctures, syrups, salves, infused oils, vinegars, and other time-tested herbal preparations
  • Herbal actions and terms: from “adaptogen” to “tonic” and everything in between
  • An introduction to basic human anatomy
  • Herbs for children, including safety and dosage
  • Introduction to herb gardening, foraging, and plant identification
  • Herbal support for immunity, stress, sleep, reproductive health, natural skincare 
  • And more!

Learn more about the Introductory Herbal Course here.

Because you have already laid the groundwork for your herbal studies, the Intermediate Herbal Course will take you beyond the basics with an additional 59 in-depth written lessons, 175+ recipes, 150 plant monographs, and numerous handouts, charts, videos, quizzes, and exercises to further your herbal studies.

Intermediate Herbal Course - making tinctures


  • Herbal first-aid: Bites, stings, burns, rashes, wounds, and more 
  • What is an herbal action? Decoding labels like “expectorant” or “sedative”
  • Introduction to energetics: dry, warm, moist, and cool
  • Food as the foundation of wellness: kitchen spices, pantry potions, and more
  • How to formulate your own multi-herb recipes
  • Side effects and safety considerations
  • In-depth units with anatomy, plant profiles, charts, and dozens of recipes specifically related to:
    • The digestive system 
    • The immune system
    • The nervous system
    • The cardiovascular system
    • The liver
    • The respiratory system
    • The urinary system
  • Herbs for Children

Learn more about the Intermediate Herbal Course here.

Now that you have a robust understanding of herbalism, you’ve spent time whipping up recipes and studying the plants you’ll be working with, and you feel ready with knowledge and ideas to take the next step, it’s time to dive into the nitty-gritty details of starting and running a small herbal business. From rules and regulations to branding, marketing, insurance, and labeling, we’ve got you covered with a robust exploration of everything you’ll need to know to get your own herbal business up off the ground—and to help it thrive for years to come!

The Business Herbal Course by Herbal Academy


  • Dozens of stories for success, featuring interviews with thriving herbal entrepreneurs including Jovial King of Urban Moonshine, Shawn Donnille of Mountain Rose Herbs, Colleen Codekas of Grow Forage Cook Ferment, our own Marlene Adelmann, Founder of the Herbal Academy, and many, many more!
  • Defining your path as an herbal entrepreneur, with helpful information for product makers, service providers, and clinicians
  • Building a foundational vision for your business
  • Creating a business plan and mission statement
  • Overview of plant identification and chemistry
  • Sustainably sourcing, growing, and wildcrafting herbs and ingredients for product manufacturing
  • Understanding multi-herb formulations and product development
  • Incorporating essential oils into herbal products safely and effectively
  • Decoding natural preservatives and expected product shelf life
  • Making herbal products for market, from salves and lotions to honeys, syrups, tinctures, and more
  • Complying with current good manufacturing practices (cGMPs) for dietary supplements
  • Legal requirements for labeling, plus tips for packaging and naming your products
  • Determining the best price for your products or services
  • Creating a brand, from colors to fonts, logos, and product names
  • Tackling insurance, accounting, invoicing, and shipping
  • Marketing your herbal business, from your website to social media, newsletters, and more
  • Legal considerations for herbal practitioners
  • Books, references, and networking tips for herbal entrepreneurs… and more!

Learn more about the Business Herbal Course here.

Save by bundling these three courses together via the Entrepreneur Herbalist Path Package


What kind of certificate will I receive and will I be a certified herbalist?
Upon completion of any of our foundational courses, you’ll receive a certificate of completion suitable for framing that states you’ve completed the course under the direction of the Herbal Academy. You will receive a certificate after successfully completing each individual course.

Note that because the field of herbalism is not officially regulated by any specific set of standards or governing body in the United States, certification is a tricky subject. While one can study in herbalism courses for a certificate of completion, one cannot become a “certified herbalist.” We discuss this topic a bit in this article, which you may find helpful: https://theherbalacademy.com/can-you-really-become-a-certified-herbalist/

The practice of herbalism is protected by the first amendment right to free speech. An herbalist cannot treat, cure, diagnose, prescribe, or see patients, instead, they can educate clients about dietary and lifestyle habits and make suggestions for herbs that will help balance the body and support wellness.

How long will it take me to complete this course package?
All of our online herbalism courses are self paced, which gives you the flexibility to study whenever your schedule allows. Everyone studies at a different rate, but we have found that the average completion time is approximately 125 hours for the Introductory Herbal Course, 175 hours for the Intermediate Herbal Course, and 150 hours for the Business Herbal Course, which is a combined 450 hours for the Entrepreneur Herbalist Path package. Because our courses are self-paced, there are no live lectures to attend and students have access to their courses 24 hours a day, 7 days a week.

What materials will I need?
You will need an internet connection to access course materials along with a computer, tablet, or smartphone. You will also want to have a writing utensil and notebook to keep notes (our Materia Medica Journal is a great resource for this!). You may like to purchase herbs, oils, butters, waxes, and containers for any of the recipes that you choose to make. All three of these individual courses come with discounts to a variety of online herb suppliers to help make your studies more affordable!

Do I need to purchase textbooks for this package?
Textbooks are an optional add-on for students who also want the course material in book form. You can purchase the Introductory Herbal Course Textbook Set and Intermediate Herbal Course Textbook Set separately via our Goods Shop. (We do not offer textbooks for the Business Herbal Course at this time.) After you register, log in to your student account to receive significant student savings on textbook upgrades. Students enrolled in the Entrepreneur Herbalist Path Package receive $150 off the price of the Introductory Herbal Course Textbook Set and $298 off the price of the Intermediate Herbal Course Textbook Set.

When can I get started?
After you purchase the package, it will be available via your Student Dashboard immediately. Simply click the “start course” button for a given course to begin your studies!

How long will I have access to the course materials?
You will receive Lifetime Access* to your courses. Simply press the “start course” button in your Student Dashboard when you wish to begin each program! You can also download all course materials as PDFs for future reference.

Does this package include video content?
Yes! Our courses have videos sprinkled throughout to help supplement the written material. However, videos are not the primary medium through which our courses are taught. The Entrepreneur Herbalist Path Package features up to 22 hours of video content altogether, and each video comes with a video transcript.

Can I take this course if I don’t live in the United States?
Our classroom is truly a global classroom. We are honored to have students joining us in class from around the world. Herbal Academy courses offer a wide range of information about plants, and much of the information will be applicable outside of the United States.

Is this course available in any other languages?
No. At this time, our courses are only available in English. 

Still have questions? Check out our in-depth FAQ page or our Right Fit Assessment Guide for more details!

calendula oil production - Business Herbal Course

I’m ready to become an herbal business leader – let’s get started! 

Testimonials from Class

We referenced this course content regularly as we worked on getting our herbal soap business started! It saved us SO much time when it came to decoding regulations and establishing a process for GMP compliance, among other things. We also loved the chart with recommendations for where to source bottles, labels, etc. Thank you!” 
Jake, Founder of Meadowroot.com
The courses at the Herbal Academy are helping me expand my seed business with the introduction of medicinal herbs and native-harvested plants to my farm.  I can now explain how all the plants help someone in their healing process, which has always been a dream of mine!” 
– Four Deserts Seed Company
These courses provided by the Herbal Academy have helped me come to a greater understanding of how plants and the body work together to heal. In my pursuit of opening my herb business, I feel more confident in knowing my product and how it can be used to help the body. This translates into being able to help others understand the use of plants, as well as help me in developing my own products that I can add to my future apothecary.” 
The Green Witches Corner
Herbal Academy created the perfect pathway for me to grow on my herbalist journey, allowing me to study on my time, and it was so affordable. I am always left excited for the next lesson!”
– Wild Herbalist Wellness
“Completing courses through the Herbal Academy helped me gain the confidence to expand my products past family and friends and into the marketplace! I felt that I was given a great framework for understanding FDA compliance, cGMP’s, & corresponding paperwork. The additional resources and student [Facebook] group also provide extra support.”
– Gate & Garden
“The Herbal Academy’s courses fostered something inside of me that I forgot about a long time ago. In every way these courses have inspired my business and the direction I have chosen to take.”
– Looking Glass Apothecary
“All of the offerings from the Herbal Academy that I have utilized are professional, well-informed, and modern, while honoring and drawing upon herbal tradition and wisdom. The Advanced Herbal Course taught me how to think like an herbalist. What I learned has become the foundation of my herbal practice and my business, that I have been able to build upon in so many ways. I also use The Herbarium just about every day! The Herbal Academy is still one of my go-to sources for reliable herbal information.”
– Barberry Herbal Resource Center
There are a lot of hoops to jump through when you decide to put an herbal product on the shelves, and The Herbal Academy helped point me in the right direction. The information they gave on what language herbalists can use was very helpful. The Herbal Academy is a wonderful place to start your herbal education. The information is laid out in a way that is easy to understand and often comes with videos and extra handouts to download. On top of the amazing content you will receive, the Herbal Academy courses come with access to an invaluable Facebook community that will continually inspire you.”
– The Herbal Scoop


Ready to get started in the Entrepreneur Herbalist Path Package?
Sign up at the top of this page!



* Lifetime Access is access to the course that you purchased for as long as the particular course is offered by the Herbal Academy. View Terms & Conditions for more detail.

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